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WORLD 09 · CREATIVE SOURCING · 2026

Creative Sourcing

PRODUCTION · CONTENT STRATEGY · BRAND DIRECTION

A film-led account of how Creative Sourcing works, from brief to delivery.

Bringing a behind-the-scenes sourcing partner up to the visual standard of the brands it helps create.

Creative Sourcing worked with ambitious beauty and lifestyle brands, but its six-step process needed a clearer, more engaging way to be understood by prospective clients, and the quality, craft and scale of its offering had never been shown.

THE WORK

  • The open box, a second angle
  • Tissue printed with the word curated
  • The set in its box with a tag
  • The green room, the moodboard behind
  • The case and serum flat on cream, a second angle
  • A parcel handed over at the door
  • The case and serum in an open box
  • The green room, a third frame
  • The case and serum flat, upright
  • A courier box opened to the packed set
  • The framed set, a second angle
  • A croc-embossed case beside a tortoiseshell serum, flat on cream
  • The green room under the chandelier
  • The framed set, upright
  • A gloved hand with a green card over papers
  • Gloved hands folding a sachet
  • Gloved hands placing the case into a tray
  • The case and serum set in a framed presentation box
  • The green room from the desk
  • A gloved hand lifting a lid in a dark room
  • Gloved hands with the green card, upright
  • Gloved hands holding a black sachet and a green card
  • The green room, the crew at the table
  • Gloved hands opening the pouch to its burgundy lining
  • Gloved hands closing the pouch
  • The green room, the founders at the table
  • Gloved hands closing the pouch, upright
  • The parcel in the hall, upright
  • A green sachet passed between gloved hands
  • Gloved hands at a desk of samples and dielines
  • Gloved hands wrapping the pouch in tissue
  • The film day: the team around a table in the green room
  • A parcel on a console in a panelled hall
  • The case at the lab desk, blue gloves
  • Blue-gloved hands with a swatch and dielines in the lab
  • The green room, wide
  • A brown case at the lab desk, blue gloves
  • The robot arm over the vials, upright
  • A meeting in white coats at a lab bench
  • The moodboard on the wall, a second frame
  • A team in white coats over plans and samples
  • A robot arm over a line of amber vials
  • The serum on a desk of plans
  • Pinning the moodboard to the wall
  • The pouch in its box, tissue folded back
  • The pouch closed on white linen
  • A jar set on the studio table
  • The moodboard, close
  • A black leather pouch with a burgundy lining, open, from above
  • The studio table, a pouch and a jar among sample boxes
  • A hand over swatches, upright
  • Sips props laid out on the table
  • Swatches, dielines and samples laid out
  • A board of swatches, samples and the serum
  • A hand over swatches and packaging samples
  • The crew on the stairs with laptops
  • Hands sorting swatches, cards and the pouch on a table